Yumna Jawad

Yumna Jawad is an entrepreneur, social media influencer, and recipe developer. She is the founder of the popular Feel Good Foodie brand with over 9.5 million followers on her social media platforms, where she shares healthy-ish recipes with feel-good ingredients.

She’s the founder of the packaged overnight oats brand Oath. A graduate from the University of Michigan Business School with 10 years of experience working in Marketing before starting Feel Good Foodie, she now lives in Grand Rapids, Michigan, with her husband and two kids – Carine & Adam.

Learning to cook: "Funny enough, I didn’t know how to cook when I got married. My mom was a wizard in the kitchen and would recreate Lebanese classics in a fresh, modern way. As time passed, I wanted to cook just like my mom, so I asked her to teach me one recipe at a time. Feed Good Foodie is rooted in that experience."